IPRODECO opens registration for a free course on strategy, marketing and AI
The Diputación de Córdoba, through IPRODECO, offers self-employed workers and entrepreneurs in the province practical training with online sessions on October 19, 20 and 21 and an in-person session in Pozoblanco on the 22nd.
Redacción · Published on September 21, 2026
Self-employed workers, professionals, business owners and entrepreneurs from the province of Córdoba can sign up for a new free training initiative launched by the Instituto Provincial de Desarrollo Económico (IPRODECO), part of the Diputación de Córdoba, within the IPRODECOforma 2026 program.
The content will be adapted to sectors such as agri-food, local commerce, tourism or crafts, among others.
How it is organized
The training combines online sessions and an in-person session. The online workshops will be held on October 19, 20 and 21, from ten to twelve in the morning, and will focus on defining the strategic approach of the business, creating an effective sales message and learning to use basic AI instructions (prompts) to save time in daily work.
The in-person session, titled «Aplicación y lanzamiento», will take place on Thursday, October 22 at the Centro de Emprendimiento e Innovación Impulsa 10 in Pozoblanco, from 9:30 to 14:00. It will include a networking space among participants and joint work to design a 30, 60 and 90-day action plan.
Those who complete the four sessions will also have access to a personalized online mentoring process, in which the instructors will work individually with each participant to solve specific problems in their business, adjust their strategy or support the launch of new lines of activity.
The program will be taught by two consultants: Miguel González Arroyo, founding partner of Grupo La Nao, and Ángeles Puerma Cuadrado, a specialist in marketing, digital transformation and AI, according to the note.
Registration
The content will be adapted to sectors such as agri-food, local commerce, tourism or crafts, among others.
How it is organized
The training combines online sessions and an in-person session. The online workshops will be held on October 19, 20 and 21, from ten to twelve in the morning, and will focus on defining the strategic approach of the business, creating an effective sales message and learning to use basic AI instructions (prompts) to save time in daily work.
The in-person session, titled «Aplicación y lanzamiento», will take place on Thursday, October 22 at the Centro de Emprendimiento e Innovación Impulsa 10 in Pozoblanco, from 9:30 to 14:00. It will include a networking space among participants and joint work to design a 30, 60 and 90-day action plan.
Those who complete the four sessions will also have access to a personalized online mentoring process, in which the instructors will work individually with each participant to solve specific problems in their business, adjust their strategy or support the launch of new lines of activity.
The program will be taught by two consultants: Miguel González Arroyo, founding partner of Grupo La Nao, and Ángeles Puerma Cuadrado, a specialist in marketing, digital transformation and AI, according to the note.
Registration